In the high fashion industry, there has been a long history of taking from and appropriating Black culture.
Regardless, if it’s in campaigns or on the runways, brands and designers have made several blunders over the years. Particularly, one of the most common examples of this is with hairstyles.
This industry profits from our Black and Brown bodies, our culture for round the clock inspiration, our music, and our images for their visuals that have skated around the issues.
In this cycle, that perpetuates these conscious behaviors
Is exploiting our culture for your profits.
We are still living in a world where white people and institutions are way more powerful than Black and Brown people and their institutions.
Cultural appropriation will never stop, but we have to keep calling it out.
To stop culture appropriation these steps include,
Do your research on the culture before attempting take and profit
Avoid the Sacred
Promote Diversity and inclusivity
Engage with the culture you are embracing from. Experience time in it, understand it, engage with it and then when it comes to using a specific pattern, a revered symbol, hairstyles and headdresses, etc you better make sure you use that platform to promote that culture, its people and if possible share benefits with them.
To encourage the dismantling of culture appropriation, in solidarity for our culture, wearing crystals such Citrine and Tiger Eye creates that fiery inspiration to call out brands and designers and the will to educate before taking sacred identities within the culture.